{"id":43316,"date":"2023-11-07T03:00:03","date_gmt":"2023-11-07T03:00:03","guid":{"rendered":"https:\/\/prosfunds.com\/investing\/old-american-brand-names-rally-abercrombie-hilton-motorola-sunoco\/"},"modified":"2023-11-07T03:00:06","modified_gmt":"2023-11-07T03:00:06","slug":"old-american-brand-names-rally-abercrombie-hilton-motorola-sunoco","status":"publish","type":"post","link":"https:\/\/prosfunds.com\/?p=43316","title":{"rendered":"Old American Brand Names Rally: Abercrombie, Hilton, Motorola, Sunoco"},"content":{"rendered":"<div>\n<p>While some of the best-known Nasdaq-100 tech and social media stocks struggle to make higher highs \u2014 Apple<fbs-ticker data-name=\"AAPL\" data-href=\"https:\/\/www.forbes.com\/companies\/apple\" data-type=\"stock\"><br \/>\n  AAPL<br \/>\n <\/fbs-ticker>, Alphabet, Microsoft<fbs-ticker data-name=\"MSFT\" data-href=\"https:\/\/www.forbes.com\/companies\/microsoft\" data-type=\"stock\"><br \/>\n  MSFT<br \/>\n <\/fbs-ticker> and Netflix<fbs-ticker data-name=\"NFLX\" data-href=\"https:\/\/www.forbes.com\/companies\/netflix\" data-type=\"stock\"><br \/>\n  NFLX<br \/>\n <\/fbs-ticker> come to mind \u2014 these 4 New York Stock Exchange-traded old brand names are already up there at the new 52-week high mark.<\/p>\n<p>Abercrombie &amp; Fitch<fbs-ticker data-name=\"ANF\" data-href=\"https:\/\/www.forbes.com\/companies\/abercrombie-fitch\" data-type=\"stock\"><br \/>\n  ANF<br \/>\n <\/fbs-ticker> took a steady up trend to a new high this week. It may be that it\u2019s the company\u2019s stock buybacks that improve the \u201cper share\u201d metric, as in: the same basic earnings but with less stock out there equals a decent chunk of the \u201cper share\u201d improvement.<\/p>\n<p>There\u2019s also the short float at 17%. That\u2019s a relatively high percentage for an NYSE-listed equity with a market capitalization of $3.34 billion. That short sellers are being forced to cover (i.e. \u201cbuy\u201d) may be a factor in that stock\u2019s continued move to the upside.<\/p>\n<p>Abercrombie and Fitch is being sued over alleged facilitation of sexual abuse involving its male models by former Chief Executive Officer Mike Jeffries who left in 2014 after 22 years with the company. The lawsuit was filed Friday, October 27th \u2014 how much it affects the retail apparel firm remains to be seen.<\/p>\n<p><fbs-ad position=\"inread\" progressive=\"\" ad-id=\"article-0-inread\" aria-hidden=\"true\" role=\"presentation\"><\/fbs-ad><\/p>\n<p>Here\u2019s the daily price chart:<\/p>\n<p>Hilton Worldwide Holdings today broke above the August and September highs and hit just over $157 before selling took over. The daily price chart below shows how the price remains above the 50-day moving average (the blue line) and the 200-day moving average, both of which trend upward.<\/p>\n<p>This year\u2019s earnings are up by 24.49% and a quarterly report recently exceeded the expectations of analysts. With a market cap of $40.09 billion, the big hotel company in late October received a \u201cbuy\u201d rating from HSBC Securities which initiated analyst coverage with a price target of $191.<\/p>\n<p>Motorola Solutions last week reported 3rd quarter earnings that exceeded expectations and the stock gapped up Friday and then continued the run even higher today. The stock broke out of a trading range that had been keeping it tight from May through last month.<\/p>\n<p>Bank of America<fbs-ticker data-name=\"BAC\" data-href=\"https:\/\/www.forbes.com\/companies\/bank-of-america\" data-type=\"stock\"><br \/>\n  BAC<br \/>\n <\/fbs-ticker> Securities in early October had initiated a \u201cbuy\u201d rating on the stock with a price target of $330. Motorola has a market capitalization of $50.55 billion and pays a 1.13% dividend.<\/p>\n<p>Sunoco<fbs-ticker data-name=\"SUN\" data-href=\"https:\/\/www.forbes.com\/companies\/sunoco\" data-type=\"stock\"><br \/>\n  SUN<br \/>\n <\/fbs-ticker>is an oil and gas refining and marketing company with a market cap of $4.48 billion. The company beat earnings expectations announced in late October and the stock bounced from $50 to $54 before selling came in. The daily price chart below shows a relentless up trend with a non-stop 200-day moving average.<\/p>\n<p>Those are 4 name brands making new highs this week and none of them are components of the Nasdaq-100, just for the record.<\/p>\n<p>I am no longer on Twitter \u2014 I\u2019ve moved to Threads.net.<\/p>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/www.forbes.com\/sites\/johnnavin\/2023\/11\/06\/old-american-brand-names-rally-abercrombie-hilton-motorola-sunoco\/\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>While some of the best-known Nasdaq-100 tech and social media stocks struggle to make higher highs \u2014 Apple AAPL , Alphabet, Microsoft MSFT and Netflix NFLX come to mind \u2014 these 4 New York Stock Exchange-traded old brand names are already up there at the new 52-week high mark. Abercrombie &amp; Fitch ANF took a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43317,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[32],"tags":[],"class_list":{"0":"post-43316","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-investing"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Old American Brand Names Rally: Abercrombie, Hilton, Motorola, Sunoco | Prosfunds<\/title>\n<meta name=\"description\" content=\"While some of the best-known Nasdaq-100 tech and social media stocks struggle to make higher highs \u2014 Apple AAPL , Alphabet, Microsoft MSFT and Netflix\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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